I have over three-decades of creative and event experience; being based in London, New York and Hamburg during that time.

With thirty years as a creative storyteller working across London, New York, and Hamburg, I bring a wealth of experience in the automotive, motorsport, travel, and luxury sectors. My journey includes founding and leading my own agency, leading high-impact campaigns for iconic brands on local and global scales.

In 2003, I launched Zero, a lifestyle automotive magazine that opened doors to becoming a creative at Springer & Jacoby in Germany, where I led a collaboration between Mercedes-Benz and Giorgio Armani as well as leading campaigns for the launch of the new S-Class and E-Class. In 2006, the creative collective behind Zero evolved into a fully-fledged agency, where for 14 years, I worked with brands such as Aston Martin, Rolls-Royce Motor Cars, Bombardier, and Hawker Beechcraft, while leading marketing and activations for Delta Air Lines across EMEA, including their key sporting partnerships in football, golf, and tennis.

More recently, I've spent the past four years consulting on social media strategy and content for a US-based client, focusing on partnerships in F1, NASCAR, Monster Jam, and the Mint 400. Now, with that chapter complete, I’m ready to continue my journey with a role that allows me to drive creative, high-profile collaborations and engage new audiences.

I’m potentially interested in full-time and project-by-project opportunities.

Projects